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Micro-Credential in Marketing Management

Normaziah Che Musa

In this course, emphasis is placed on the firm and the marketing manager’s role in strategy formulation and their role in marketing management and decision making. Topics to be included are market management, market opportunities, marketing strategy and remarketing control system.

Price
RM1,875.00
HRDC Claimable

Upskill
Part Time
Online
7 weeks (1 hour / week)
Upcoming Courses
What to Expect

Weekday online facilitation and classes with lecturers, self-paced learning and groupwork with fellow classmates and assessments at the end of each module.

Who Should Attend This Course

For future employers or upskilling new employees and business owners

Recommended Pathway

Master in Business Administration

Prerequisites

Diploma and Degree

General Program
  1. Understanding Marketing Management
  2. Capturing Marketing Insights
  3. Connecting With Customers
  4. Building Strong Brands
  5. Shaping The Market Offerings
  6. Delivering Value
  7. Communicating Value
  8. Creating Successful Long-Term Growth
  9. Organizing, Implementing and Controlling Marketing Effort
Certificate

Certificate from UNITAR

  1. Will I get a certificate at the end of the course?

    Complete Reskill Programs: Absolutely! The certificate will be issued by airasia academy and powered by Google Cloud.

    Byte Sized Courses: Yes, we will award you with a certificate for all byte-sized courses with EIGHT (8) learning hours and above. The certificate will be issued by airasia academy and powered by Google Cloud. If you completed less than 8 hours, no certificate will be given.

    BINA Digital: Yes, we will award you with a certificate upon full attendance of the programme. The certificate will be issued by airasia academy and powered by Google Cloud.

  2. Can I get a job after attending the course?

    The certificate from airasia academy is recognised by the industry which is sufficient to land you a job. But, if you manage to stand out and earn excellent results, our trainers may recommend you to companies within the airasia group and Google Cloud ecosystem, or to their extensive network of businesses. That means you will have a good shot kickstarting a new career!

  3. Who can I refer to get more insight of the courses?

    You may drop us a WhatsApp message at 010-5008787. Kindly take note that our working hours are 9 am - 6 pm from Monday to Friday and our friendly team will reply to you as soon as we can. However, do expect a slight delay in reply in enquiries over the weekend. Or you can follow our social media accounts @airasiaacademy (Facebook, Instagram, Linkedin)

  4. What payment methods do you accept?

    We currently accept debit card and credit card. We're also happy to announce that we now have interest-free* instalment plans!

    *Interest-Free Instalment plans are currently available for ILT courses only, and applies to Maybank and Public Bank credit card holders, with a minimum purchase of RM500 and above.

Meet your instructor
Normaziah Che Musa

Ms Normaziah holds a Masters in Business Management and has 20 years of experience in teaching and industry experience. She specializes in Marketing and Branding for Businesses.

Price
RM1,875.00
HRDC Claimable

Upskill
Part Time
Online
7 weeks (1 hour / week)