Did you hear that Email Marketing is dead? Well, we're here to prove it wrong. Email marketing will probably never truly die, because it's just too powerful and cost-effective. You can reach your audience at any time and on any device—and the best part is that it's 'free'! Discover the power of emai...
+ show more
Did you know email marketing has a higher ROI than other strategies? Learn about the importance of email marketing in today's digital landscape, how to build an email list, create effective email campaigns, and measure their success. By the end of this course, you will have a solid foundation in email marketing and be able to implement basic email marketing strategies for your business. Join now!
This course is best for SME Owners, Marketers and Sales Representatives or if you want to go in in dept specialise in Email Marketing. No matter your background or experience level, our digital marketing course is designed to empower you with the skills and knowledge necessary to excel in the digital world. Enrol now!
English Language Proficiency
This course is a byte-size course for a 10-day Digital Marketing bootcamp. You can join the full reskill bootcamp if you are interested in taking the full course.
Introduction to Email Marketing - You will be able to understand the overview of email marketing and how its work.
Email Marketing Strategy and Best Practices - You will have knowledge about the marketing strategy and be able to differentiate commonly used email templates in marketing.
Mailchimp navigation and demonstration - You will gain hands-on experience with the trainer on how to navigate and use Mailchimp, a popular CRM tool, including creating automation and implementing various email marketing methodologies. This technical skill will be advantageous to include on your resume.
You will earn a Digital Marketing Workshop Certificate of Completion upon completing this course.
We currently accept debit card and credit card. We're also happy to announce that we now have interest-free* instalment plans!
*Interest-Free Instalment plans are currently available for ILT courses only, and applies to Maybank and Public Bank credit card holders, with a minimum purchase of RM500 and above.
You may drop us a WhatsApp message at 010-5008787. Kindly take note that our working hours are 9 am - 6 pm from Monday to Friday and our friendly team will reply to you as soon as we can. However, do expect a slight delay in reply in enquiries over the weekend. Or you can follow our social media accounts @airasiaacademy (Facebook, Instagram, Linkedin)
Students are required to bring their personal laptop and a refillable water bottle.
Email marketing is a form channel of digital marketing strategy that involves using email to communicate with existing and potential customers, promote products or services, build relationships, and drive desired actions. Step into the spotlight and let email marketing make your message shine brighter than ever before.
An email marketer is responsible for creating and sending compelling email campaigns to a targeted audience, managing email lists, designing visually appealing templates, analyzing campaign performance, and optimizing strategies to maximize engagement, conversions, and business growth.
Email marketing is a cost-effective marketing, allows for direct and personalized communication, and helps build relationships and trust with customers. It allows businesses to reach a large audience at a relatively low cost compared to other channel. This maximizes the marketing budget and offers a high return on investment (ROI). Email marketing also help to establish trust and credibility to the business by consistently delivering valuable content. These benefits contribute to business growth, customer retention, and overall marketing success.
Robin, also known as Digital Robin, has more than 12 years of experience as a digital marketer. He is a digital marketing strategist at heart with a taste for high-value, data-driven online campaigns.
He is well-versed in the areas of SEO, SEM, Social Media Marketing, Content Marketing, and Email Marketing. Robin has completed over 100 Digital Marketing projects in various B2B and B2C industries, covering Technology, Industrial Manufacturing, Interior Design, Home Decor, F&B chains, Events, Entertainment, and more.
Over the years, Robin has helped bring a significant increase in revenue with the clients he’s worked with, generating well over 7-figures for all his clients collectively. He thanks creativity and innovation for his successes.